In 2019, after watching blue planet II and getting inspired by this TedTalk I decided that my new year resolution was to produce less waste and living more circular. Normally, I am not one to make new year’s resolutions, but this felt important enough to make one. In order to reach my goal, I started reading blogs, following zero waste/ sustainable influencers and watching videos in order to get into greener habits. However, I got so overwhelmed as I did not know where to begin, or how to make this sustainable lifestyle happen in Groningen. After a while, I realized that a sustainable lifestyle doesn’t happen overnight – it’s a process – and I have to take small steps and make small changes. Now, a year later I hope through this blogpost to inspire you, and providing you with a few easy tips on making your life as a student in Groningen a little bit more sustainable without costing too much money.
Monday 18 February 2019, I was working on my bachelor thesis when I suddenly got a message via LinkedIn from the owner of a secondment agency; “Hi Charlotte, I just ran into your profile and it speaks to me! I'm looking for a coordinator sustainability in the north of the country. Are you interested?”
For vegans there is a hard reality that must be addressed: It is likely more effective to promote and celebrate meat reduction instead of campaigning for full adoption of a vegan lifestyle. This blog looks at the plight of vegans, human behavior through theories of socio-psychology, and discusses an approach that will likely lead to people behaving more sustainably.
It is a fact that the communication branch has been involved in a big variety of unethical practices. Greenwashing exists because we in communications and our colleagues (mainly our colleagues of course J) made text and communication materials to let the green intentions of a company shine, by not including all the facts. Fortunately for the world we have NGO’s that did starting to check companies CSR efforts and intentions and CSR communication became more serious and based on facts and not only on intentions.